About

We serve forward-thinking ag partners and growers that are seeking a partnership approach to ag finance.

We provide access to cost-effective capital without the rigidity of a bank, providing a personalized, full-service option for your input and equipment needs.

We are intentional about who we work with—we work with people who understand our value system. We are passionate about having the fruits of our work enrich the lives of our stakeholders and communities, and we work with people who share that passion.

Our worldview defines the way we interact with people, and it impacts the way we define success. We believe in cultivating significance over success. That mission thus goes beyond financial or professional success and includes having a positive impact on the people around us and on the communities in which we live and work.

Mission

HonourAg provides alternative capital finance solutions to help businesses grow and enrich the lives of their stakeholders and communities.

Vision

HonourAg will be the financial partner that values relationships, community impact, and others’ success over enriching themselves. That is servant leadership. That is HonourAg.

Values

  • Servant Leadership: We seek to understand; we succeed when others succeed.

  • Encourage: We are blessed to be a blessing.

  • Collaborate: We are honest, transparent, nimble, and innovative.

  • Equip: We are experts in our craft.

  • Uplift: We live out our values.

Founding Principles

  • Client First: We value long-term relationships built on trust, commitment, and mutual value.

  • Stewardship: We are accountable to our clients, partners, employees, shareholders, and communities.

  • Gratitude: We demonstrate servant-based leadership; every relationship matters to us.

  • Legacy: We are blessed to be a blessing, and we believe that significance transcends success.

What does it mean to be “purpose-driven”?

We believe business represents the greatest platform for impact and change. Unlike one-time contributions or social programs, a healthy, thriving business has a unique opportunity to create positive, sustainable contributions to our communities, locally and around the world. 

At HonourAg, our desire is to leverage our success in the marketplace to do just that — to serve others and give back. We believe we are blessed to be a blessing and that with success comes responsibility. These beliefs drive us every day to deliver a great client experience, continue investing in innovation, and improve as a team.

When you work with HonourAg, you are partners with us in creating a positive impact on society. You are creating a legacy that far exceeds anything read on a balance sheet or income statement. This is what it means to be purpose-driven.